MBA 735 - Reflections on Module 5 Concepts

Even if you are not the top decision maker of an organization, why is it important to understand your organization’s competitors?

In order for a business to remain competitive, it is important that everyone understand the competition to some degree. While a “C” level person may have a good overview of the competition, they are often not aware of the “detail” information. Those who report to the executive level should be even more aware of competitive information to be able to provide the necessary details.

What are your personal competitive advantages? What do you do better than your counterparts in your current job? In your industry? Compared to workers in general (in and out of your field of expertise)?

I am very well versed in database tools and data analysis. My particular strength is in understanding retailer data systems (Wal-Mart’s RetailLink, Target’s Info Retriever, and so forth). I learn very rapidly and can quickly pick up new systems.

As a company grows, will its competitive advantages change? Have you seen this happen in your place of business? Is this good or bad? Explain your responses.

To an extent, competitive advantages change. As the company grows, it learns. The more experience it gets in the marketplace, the more it knows what works and what doesn’t. The core drivers and the advantages they entered the market with usually do not change. Advantages should improve as the business grows.

July 29, 2007 | Filed Under MBA 735 

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